I love creating customer & BUSINESS outcomes through data-backed experiences.
Case Study: J.P. Morgan Chase
Outcome: 0-1 build Mobile application enhancement. Leveraged LLM and AI to increase efficiency with internal partners.
Impact: Increased time engagement with more intentional content and user outcomes.
Case Study: Apple Media Products
Outcome: 5 unique 0-1 build for Website, Mobile, Application Data Dashboard experience, and Branding for Marketing
Impact: 75% increase in customer engagement
Case Study: Beroundup
Outcome: 0-1 build for Mobile application
Impact: Established and retained customer engagement
ABOUT ME
I have over 19 years of collective experience in Design Leadership, User Experience, Visual Design, User Research, and Data & Analytics. I’m a strong team collaborator and lead using the Double Diamond process, along with divergent thinking in research, data, and OKRs. I flex my individual contributor skills, allowing me to go deep and wide before jumping into solutioning. Building a solid design rationale is always a crucial part of my process.
I thrive in environments that leverage design systems, ensuring consistency across products so that customers experience seamless transitions between them. I also have extensive experience in custom design, creating design components from scratch.
I operate & collaborate as
20%
80%
Design Management and Leadership
Individual Contributor
MY BRAND EXPERIENCE
I’ve been fortunate to work on diverse, unique challenges across both enterprise and consumer spaces. My experience in start ups, industry, agency, and consulting has allowed me to collaborate with incredible brands and tackle complex customer and organizational problems.
MY WORK
Most recently I’ve had the privilege to work on some complex experiences that focuses on Consumer Banking Payments for J.P. Morgan Chase.
I value intellectual property and all of my work are protected. Please reach out to me to see my latest work to show you some of my compelling stories.
